TYPE WITH PRIDE EXPRESS AETNA YOU MATTER DAY KOTEX WONKA CASTROL EDGE
POISE
ABOUT ME
POISE
Ever unexpectedly pee your pants a little? Right... me either. But unlike adult-related incontinence, LBL (light bladder leakage) affects a young crowd of ladies. And while it may seem embarrassing, it's actually pretty common. To normalize the condition we took a light hearted, humorous approach to the subject.
Ogilvy & Mather
CDs: Tracey McFarlane, Lisa Savage
AD: Hayley Grassetti CW: Samantha Evers